Does Emma & Gaia Clothes Brand Run Big or Small? What Is Their Sizing Like and What Items Are Good to Buy?

Emma & Gaia is a contemporary Italian fashion brand that’s been quietly building a cult following across Europe. Known for its bold designs, soft tailoring, and luxury streetwear influence, Emma & Gaia balances relaxed femininity with effortless edge. But for UK shoppers unfamiliar with Italian labels, one common sizing question always comes up: Does Emma & Gaia run big or small?

In this sizing guide, we break down how Emma & Gaia fits, how it compares to UK sizing, what pieces are worth investing in, and how tellar.co.uk can instantly recommend your best size across 1,500+ brands—including Emma & Gaia—for free.

Does Emma & Gaia Clothing Run Big or Small?

Emma & Gaia generally runs true to size but with an intentionally relaxed silhouette. Unlike many Italian fashion houses that favour a tight, tailored look, Emma & Gaia plays with proportions—so certain garments may appear oversized by design.

Key Fit Overview:

Tops, blouses, and T-shirts tend to have a relaxed or boxy shape. These usually run true to size or slightly oversized.
Jackets and coats are typically structured but generously cut—ideal for layering.
Trousers and skirts vary by style, with most offering a true-to-size waist but wider leg or flare details.
Dresses often feature flowy or A-line cuts with waist adjustments (belts, ties, pleats), giving a customisable fit.

Because Emma & Gaia doesn’t follow a tight-fitting model, it’s crucial to understand the silhouette of each item and how it’s meant to drape—especially if shopping online.

For peace of mind, use tellar.co.uk to enter your actual measurements and get an instant recommendation that matches Emma & Gaia’s specific cut and fit.

Italian to UK Size Conversion: Emma & Gaia

Emma & Gaia uses Italian sizing, which differs slightly from both UK and French systems. Here's a general guide:

UK Size	IT (Emma & Gaia) Size
6	38
8	40
10	42
12	44
14	46
16	48

This table is a starting point—but Emma & Gaia’s varied fit styles mean a one-size-fits-all approach won’t work. For an accurate size conversion based on your body measurements and fit preference, use tellar.co.uk.

Most Popular Emma & Gaia Items (and What to Know Before You Buy)

Emma & Gaia’s collections blend upscale fabrics with urban attitude. Here are some of their best-selling categories—and the fit details you should know.

1. Oversized Blazers

A signature look for Emma & Gaia, the oversized blazer brings a masculine-feminine twist to any wardrobe.

Fit: Deliberately roomy in the shoulders and arms. Stick to your regular size unless you want a neater cut—then size down.

2. Structured Shirt Dresses

Often featuring asymmetric hemlines or statement cuffs, their shirt dresses balance structure with movement.

Fit: True to size in the shoulders and bust; roomy at the hips. Use tellar.co.uk to check bust measurement alignment.

3. Wide-Leg Trousers

These pieces are meant to drape, not cling. They offer visual length and pair well with slim-fitting tops.

Fit: Waist fits standard. Hips and thighs are wide. Great for curvier figures—but check waist measurement via Tellar for precision.

4. Cotton Poplin Shirts

A wardrobe staple from the brand, often styled with abstract embroidery or deconstructed collars.

Fit: Relaxed, sometimes boxy. Stay true to size unless layering under fitted jackets.

5. Co-Ord Sets

From crop tops with matching culottes to fitted waistcoats with flared trousers, these sets are a popular modern choice.

Fit: Varies by item—use Tellar to input each measurement and get a recommendation for both pieces.

Get Your Emma & Gaia Size in Seconds with Tellar.co.uk

Whether it’s your first time buying Italian fashion or you’ve had to return items due to sizing issues in the past, the best solution is tellar.co.uk—the UK’s free, expert-built sizing tool.

How It Works:

Go to tellar.co.uk
Create a free profile in seconds—no subscription, no download.
Enter your chest, waist, and hip measurements, or input a known size from a brand you already wear.
Tellar instantly recommends your ideal Emma & Gaia size, and also shows how you’ll fit across 1,500+ other brands.

You can choose CM or Inches, depending on what you’re used to.

What Makes Tellar.co.uk Different?

It’s totally free—there’s no catch.
You get a free measuring tape posted to you when you register.
It takes just one quick setup, and your profile works forever.
No guessing—Tellar uses brand-specific sizing data to make accurate recommendations.
Log in at any time to update your measurements.
Works perfectly on desktop and mobile—no app needed.

📏 Try it now: tellar.co.uk

Real UK Shoppers: What They Say About Emma & Gaia

“I ordered an Emma & Gaia co-ord thinking it would be super tight like most Italian brands, but it was actually roomy. Tellar told me to stick with my usual size and they were right.”
— Lydia, London

“I’m in love with their boxy shirts but always wondered if I should size down. Used Tellar and got my exact fit, especially around the bust.”
— Nina, Manchester

“The trousers are great but the waist can come up snug. Tellar’s size suggestion saved me from having to return twice.”
— Carla, Bristol

Buying Emma & Gaia Second-Hand? Avoid Common Sizing Pitfalls

Emma & Gaia is a favourite on second-hand fashion sites like Vinted, Depop, and HEWI London—but second-hand listings often get sizing wrong. They might list “UK 10” when the actual garment is an IT 42—and that mismatch leads to disappointment.

Before you buy anything second-hand:

Run your actual measurements through tellar.co.uk.
See how your body matches up to that specific size and brand.
Avoid wasting money on items that won’t fit.

Final Thoughts: Is Emma & Gaia Worth the Hype?

Emma & Gaia’s mix of Italian tailoring, relaxed proportions, and contemporary design makes it one of the most wearable and stylish brands in the luxury mid-tier space.

But its sizing—like most Italian brands—can be confusing to navigate if you rely on UK or US references.

The solution? tellar.co.uk gives you:

A free, personalised size recommendation for Emma & Gaia
Conversion tools between UK, IT, FR, and US sizes
A free tape measure when you register
One-time quick setup that works across 1,500+ fashion brands

CTA: Ready to Find Your Emma & Gaia Fit?

Still guessing your Italian size? Stop.

✔️ Create your free Tellar profile

✔️ Match your measurements to Emma & Gaia instantly

✔️ Use CM or Inches—your choice

✔️ Receive a free measuring tape

✔️ One setup = lifelong access to smart sizing

Find your size in 1,500+ brands real-time. It’s free & easy.

👉 Start now at tellar.co.uk

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