Privacy Policy
Changes here Tellar.co.uk ("we", "our", or "us") is committed to protecting your personal data and respecting your privacy in accordance with the UK GDPR and Data Protection Act 2018.
This Privacy Policy outlines how we collect, use, store, and protect your personal data when you visit our website, create an account, or sign in using third-party providers such as Facebook (Meta).
Who We Are
Tellar.co.uk is the UK's leading direct-to-consumer clothes sizing tool and fashion advice hub. Our platform helps users find their correct size in over 1,500 brands using real-time measurements and personalised recommendations.
Data Controller:
Tellar Ltd
United Kingdom
Email: business@tellar.co.uk
What Data We Collect
We may collect the following types of personal data:
- Account information: Email, password (hashed), name (if provided)
- Measurement data: Chest, waist, hips (optional but required for full functionality)
- Login credentials via Facebook/Meta (only when you choose to use Meta to sign in)
- Technical data: IP address, browser type, device, time zone, and usage behaviour
- Communication: When you contact us or submit feedback
How We Collect Your Data
We collect your data through:
- Direct input (e.g. when you create a profile or update your measurements)
- Login via Meta (only if you explicitly authorise)
- Cookies and analytics tools to track website usage and improve performance
How We Use Your Data
We use your personal data for the following purposes:
- To create and manage your user profile
- To deliver accurate size recommendations
- To enable login via third-party services (e.g. Meta/Facebook)
- To respond to enquiries or support requests
- To improve the user experience and develop our services
- To comply with legal obligations
Legal Basis for Processing
Under the UK GDPR, we rely on the following legal bases:
- Consent – when you explicitly agree (e.g. account creation, accepting cookies)
- Contract – for providing services you have requested
- Legitimate interest – to improve our service and ensure platform security
- Legal obligation – where we are required to retain certain information
Data Sharing and Third Parties
We never sell your data. However, we may share personal data with trusted third parties:
- Meta Platforms, Inc. – if you choose to sign in via Meta/Facebook
- Web hosting & analytics providers (e.g. IONOS, Google Analytics)
- Security & backup services to safeguard your information
Each third party is required to comply with data protection laws and only process data on our instructions.
Data Storage and Security
We use secure UK-based or GDPR-compliant cloud servers. Your data is encrypted and stored in accordance with best practices. We regularly audit access, apply firewalls, and use SSL encryption to protect your information.
Data Retention
We only retain your data for as long as necessary:
- Account data: Retained while your account is active
- Inactive accounts: Deleted after 24 months of inactivity
- Deletion requests: Processed within 30 days (see Account Deletion section below)
Your Rights
Under UK GDPR, you have the following rights:
- Access your data
- Correct inaccurate data
- Request data erasure ("right to be forgotten")
- Object to processing
- Restrict processing
- Data portability
To exercise any of these rights, email business@tellar.co.uk
Account Deletion & Data Removal
You may request account deletion at any time. All associated personal data (including email, measurements, and login tokens) will be permanently erased from our systems within 30 days.
To request deletion, email business@tellar.co.uk from your registered email with the subject line: Account Deletion Request
Cookies and Tracking
We use functional and analytics cookies to improve your experience. Upon first visit, you will be prompted to accept or manage your cookie preferences. For more information, see our Cookie Policy (if available).
Chrome Extension Use
If you use the Tellar Chrome Extension, it may detect when you visit supported store websites (like Zara.com) to show your recommended size. This detection happens within your browser and no personal browsing data is tracked or stored.
The extension does not access sensitive site content, payment details, or account information.
Affiliate Disclosure
Some links on Tellar.co.uk may be affiliate links. This means we may earn a small commission if you make a purchase, at no extra cost to you.
These links help us keep the service free and support further development. We only recommend stores we believe offer value to our users.
Measurement Disclaimer
Size recommendations are based on your entered measurements and available brand data. While we aim for accuracy, sizing may vary by brand, fabric, or style. Final size choice remains your responsibility.
Third-Party Links
Our site contains links to external stores and fashion content. We are not responsible for the privacy practices of those websites.
Changes to This Policy
We may update this policy from time to time. The latest version will always be available at /privacy-policy
Contact Us
If you have any questions or concerns about this policy, or wish to make a complaint, contact us:
Email: business@tellar.co.uk
Business address: C/O Delta House Limited, Phoenix Business Centre, Rosslyn Crescent, Harrow, Middlesex, England, HA1 2SP