Does the Brand Loro Piana Run Big or Small? What Is Their Sizing Like – and What’s Worth Buying?
Author: Stylist and brand team at Tellar
Date: 2025
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Loro Piana is the epitome of understated luxury. Known for its peerless quality, natural fibres, and refined silhouettes, this Italian brand leads the way in quiet luxury and elevated essentials. But while the fabric may be flawless, understanding the sizing—especially across menswear, womenswear, and knitwear—can be a different story entirely.
At Tellar.co.uk, we’ve analysed every single Loro Piana sizing chart, fit type, and product line and matched it precisely to your real measurements. You’ll get a free measuring tape, access your best size in 1,500+ brands, quick one-time setup – and it’s always free to use, no catches. So you never need to check a size chart again!
🧵 What Sets Loro Piana Apart?
Before diving into fit, it’s important to understand what Loro Piana offers. The brand specialises in:
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Cashmere, baby cashmere, and vicuña wool
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Tailored yet relaxed silhouettes
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Both formalwear and luxe leisurewear
Despite the traditional, minimal aesthetic, there’s no such thing as “standard” sizing here. Fit depends heavily on fabric structure, the year of production, and collection intent.
📏 Does Loro Piana Run Big or Small?
Short answer: Loro Piana generally runs true to size, but some items (especially knits and outerwear) can feel generous, while tailored trousers and slim-fit styles may feel snug—particularly for UK shoppers not used to Italian proportions.
Let’s look at each category.
👔 Loro Piana Men’s Sizing Breakdown
1. Shirts
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Dress shirts tend to follow classic Italian sizing—slim across the chest and shoulders.
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The “André” shirt and other casual cuts may be slightly more relaxed, but still tailored.
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UK shoppers may find their regular size a little close-fitting.
2. Trousers
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Expect a high-rise and slimmer seat compared to UK and US brands.
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Trousers have little stretch and are sometimes unfinished at the hem.
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If you’re between sizes or have a muscular build, size up.
3. Knitwear
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Cashmere jumpers and cardigans run slightly large, especially in raglan or oversized styles.
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Meant for layering—your regular size usually works, unless you want a closer fit.
4. Jackets & Coats
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Outerwear tends to run true to size to slightly roomy, especially parkas, storm systems, and travel jackets.
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Blazers and structured coats are more fitted and often follow traditional chest sizing in centimetres (e.g., EU 50 = UK 40").
Get your exact Loro Piana size now →
👗 Loro Piana Women’s Sizing Breakdown
1. Dresses
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Flowy silk and linen styles tend to run true to size or large.
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Fitted sheaths or belted styles may be tight around the bust or hips.
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Most dresses are cut for regular (not tall or petite) heights.
2. Knitwear
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Similar to menswear, women’s knits are often slightly oversized.
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Ribbed designs or fitted styles may hug curves, so sizing is truer there.
3. Trousers
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High-rise, straight-leg cuts dominate, with limited stretch.
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These can run slim at the waist, and Italian sizes are roughly one size smaller than UK equivalents.
4. Coats
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Capes, wraps, and cocoon styles are generous and forgiving.
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Tailored coats or cashmere peacoats are more structured—stick to your UK size, but check shoulder width.
📊 UK to Loro Piana Size Chart Conversion
UK Women’s Size |
IT (Loro Piana) Size |
Fit Comment |
---|---|---|
UK 6 |
IT 38 |
Roomy in knits, snug in tailoring |
UK 8 |
IT 40 |
Ideal for flowy silhouettes |
UK 10 |
IT 42 |
True to size in most styles |
UK 12 |
IT 44 |
May feel tight in trousers |
UK 14 |
IT 46 |
Some lines end here |
UK Men’s Chest |
EU Size (Loro Piana) |
Fit Comment |
---|---|---|
36" |
EU 46 |
Slim fit shirts and blazers |
38" |
EU 48 |
Most casual styles fit well |
40" |
EU 50 |
Best for layered looks |
42" |
EU 52 |
Relaxed fit knitwear, tailored blazers |
Want to skip the guesswork? Use our free size tool and get your Loro Piana recommendation in seconds.
🛍️ What’s Worth Buying from Loro Piana?
Loro Piana isn’t about trends—it’s about timeless investment. Their sizing reflects that, but so does their enduring quality. Here are the best categories to shop:
1. Knitwear
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Iconic cashmere crewnecks, baby cashmere V-necks, and cardigans.
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If you only buy one item, make it knitwear—it wears beautifully over time.
2. Outerwear
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The “Traveller” and “Storm System” coats are cult favourites.
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Generous fits allow for layering, and they’re engineered for year-round use.
3. Trousers
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Tailored trousers in virgin wool and linen-cotton blends are cut to perfection—if you get the sizing right.
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Great for citywear, resortwear, and office looks.
4. Shoes
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Loafers and boots typically follow EU sizing and run true to size.
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The Open Walk ankle boot is a bestselling staple.
5. Accessories
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Hats, scarves, and bags don’t require sizing—but they complete the look with the same immaculate detail.
🔁 Related Brand Fit Guides on Tellar.co.uk
Interested in other luxury brands with Italian roots or elevated cuts? You’ll love these sizing breakdowns too:
🧠 The Problem with “Luxury” Sizing
Loro Piana doesn’t mass produce, and it doesn’t standardise. That means:
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Collection A might fit differently from Collection B
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Your size in trousers may not match your size in knitwear
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Tailoring is exact—but leaves no room for stretch
That’s where Tellar.co.uk steps in:
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We’ve analysed the actual measurements of Loro Piana’s product ranges
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We match that to your exact body data
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You’ll never need to look at a vague size chart again
🎯 Get your free measuring tape and create your profile
🧵 Check your Loro Piana size now
📣 Follow Tellar for Weekly Sizing Advice
For luxury brand breakdowns, fit advice, and exclusive tips:
💬 Final Thoughts: Is Loro Piana Sizing Worth the Investment?
Loro Piana delivers elegance in every seam—but understanding their Italian sizing quirks is essential to making your investment last. Whether it’s a perfectly fitted cashmere knit or a relaxed travel jacket, the wrong size can undermine the luxury experience.
With Tellar.co.uk, you get precision from the start.
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No returns
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No regrets
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Just your real size, matched to one of the world’s finest fashion brands
✅ Why Use Tellar for Loro Piana?
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We analyse every Loro Piana fit category
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Free tape measure shipped to your door
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One quick setup
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Always free
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1,500+ brands matched to you perfectly
🧵 Look up your Loro Piana size now
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