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Ethical Indie Clothing: What to Buy, Where to Shop & How to Style It

Author: Stylist and brand team at Tellar

Date: 2025

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Ethical indie fashion isn’t just a trend—it’s a movement. These are clothes created by independent brands that care about people, planet, and purpose. From Fair Trade production to organic fabrics and low-waste design, ethical indie pieces let you express your values without compromising on style.

Here’s your guide to the best indie ethical clothing brands, how to wear them beautifully, and how Tellar.co.uk helps you make sure everything fits perfectly—before you buy.

Where to Shop Ethical Indie Fashion

Here are standout indie brands from the UK and USA that lead with ethical values:

🧵 1. People Tree

A Fair Trade pioneer and UK icon for ethical fashion. All garments are made with organic cotton and crafted by artisan communities worldwide.

  • Best for: Wrap dresses, printed blouses, workwear staples

  • Why it’s ethical: GOTS-certified organic fabrics, Fair Trade partnerships

  • Style tip: Pair their midi wrap dress with vintage boots and a chunky recycled knit for a cosy-smart winter look.

🧷 2. Yes Friends

Affordable basics made ethically in India and Bangladesh with full transparency. Yes Friends focuses on T-shirts, hoodies, and joggers priced to rival fast fashion—but with none of the guilt.

  • Best for: Wardrobe essentials like T-shirts and sweatshirts

  • Why it’s ethical: Living wages, organic cotton, carbon-conscious shipping

  • Style tip: Tuck a crisp white Yes Friends tee into wide-leg jeans and add a structured blazer for a clean modern fit.

 3. Wolf & Badger

A global online marketplace showcasing independent designers who prioritise slow fashion, sustainability, and fair production. Every piece sold supports small businesses.

  • Best for: Statement pieces, bold dresses, indie accessories

  • Why it’s ethical: Strict ethical brand policy, low-waste designers

  • Style tip: Let a sculptural coat or dress from an emerging designer shine—style with minimal accessories and boots.

 4. Aspiga

Aspiga is B-Corp certified and offers colourful resortwear made from organic and natural fibres. They work with small communities in Kenya, India, and Portugal.

  • Best for: Summer dresses, shirtdresses, woven bags

  • Why it’s ethical: Local sourcing, sustainable fabrics, plastic-free packaging

  • Style tip: Wear a printed shirtdress with espadrilles and natural jewellery for a relaxed beach-to-dinner vibe.

 5. Psylo Fashion

A London-born brand rooted in counterculture and ethical practices. Their slow-made designs combine urban edge with handmade detail.

  • Best for: Festival wear, gothic layering pieces, statement outerwear

  • Why it’s ethical: Handmade, upcycled fabrics, ethical workshop model

  • Style tip: Layer a crop hoodie over a maxi dress for grunge chic with an ethical twist.

 6. Big Bud Press

Based in LA, this size-inclusive brand offers bold colour palettes, retro styles, and ethically made jumpsuits and basics in sizes 3XS–5XL.

  • Best for: Unisex jumpsuits, boiler suits, rainbow knitwear

  • Why it’s ethical: Made in the USA, small batch, gender-inclusive sizing

  • Style tip: Their retro jumpsuits need little styling—just add platform sandals and a tote.

7. Outerknown

Founded by pro surfer Kelly Slater, Outerknown combines performance basics with sustainability—think surfer-casual meets climate-positive.

  • Best for: Chinos, tees, overshirts, casual staples

  • Why it’s ethical: Organic and recycled materials, Fair Trade certified

  • Style tip: Pair an Outerknown overshirt with People Tree trousers for a layered look that travels well.

📏 Use Tellar to Get the Right Size, First Time

Buying ethical indie clothing can feel risky when sizing isn’t consistent—but Tellar.co.uk removes the guesswork.

With Tellar, you can:

  • ✅ Get instant size recommendations across 1,500+ brands

  • ✅ Match your body measurements to real brand data

  • ✅ Check fit consistency: See if brands run large or small

  • ✅ Skip returns: Know before you buy what size will actually fit

Tellar works on both desktop and mobile—no app required, and no login needed.

Use Tellar Now:

 How to Style Ethical Indie Clothing

  1. Let the piece speak

    Choose one standout item—a patterned kaftan from Aspiga or a bold jumpsuit from Big Bud—and keep the rest minimal.

  2. Layer mindfully

    Layering upcycled textures from Wolf & Badger or Psylo over basics from Yes Friends creates depth without clutter.

  3. Mix structure and softness

    Tailored trousers from People Tree + oversized organic tee from Outerknown = perfect conscious contrast.

  4. Reuse with intention

    Build a wardrobe that mixes indie investment pieces with everyday staples so you rewear them confidently.

📣 Stay Connected with Tellar

For the latest ethical fashion tips, styling hacks, and body-fit advice:

✅ Final Thoughts

Ethical indie clothing lets you celebrate your individual style while standing for transparency, inclusivity, and sustainability. Whether you're dressing in Fair Trade dresses, artisan-made outerwear, or zero-waste basics—Tellar ensures you get the right size every time.

Feel good. Look better. Buy less. Choose wisely—with Tellar

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