The Ultimate Guide to Merino Wool: What to Buy & Where

Author: Robin Blake | Comfort Meets Craftsmanship by Tellar.co.uk

Merino wool is one of the most versatile fabrics a man can wear. Lightweight, insulating, breathable and odour-resistant — it works across seasons, settings, and outfits. Whether you’re layering under a coat or packing light for a city break, Merino does the job better than most fabrics. The key? Buy smart, buy well, and make sure it fits.

At Tellar.co.uk, we size you properly and match your fit across 1,500+ brands — especially important when buying fitted Merino knitwear or base layers. Here’s your full guide to Merino wool clothing, how to style it, and where to buy from the best specialist brands.

Why Merino Wool Works

• Soft and breathable: Doesn’t itch like traditional wool

• Odour-resistant: Great for travel and activewear

• Lightweight warmth: Keeps you warm without bulk

• Moisture-wicking: Regulates temperature naturally

• Wrinkle-resistant: Looks sharper with less effort

Key Merino Styles

• Crewneck or V-neck jumpers: Ideal for layering with shirts or jackets

• Half-zips and rollnecks: Great for transitional weather or business casual

• Base layers and T-shirts: Perfect for travel or commuting — breathable and stink-free

• Merino-blend suits and trousers: Lightweight tailoring with all-day comfort

Specialist Merino Brands to Know

Icebreaker

New Zealand brand leading in ethical Merino basics and performance layers. T-shirts, base layers, midweight hoodies and travel sets built for movement and temperature control.

Wool & Prince

Minimalist Merino shirts, tees and polos designed to go weeks without washing. Smart casual Merino at its most technical and elegant.

Rhone

US-based brand blending performance and polish. Their Merino Commuter shirts and hoodies are perfect for gym-to-office transitions.

Wolaco

Lightweight Merino-blend performance gear with athletic fit. Great for layering, running, or hybrid dressing days.

Ministry of Supply

Merino-infused techwear with wrinkle-resistance and shape retention. Suited for travel and sharp office dressing with thermal balance.

Merino.tech

Affordable Merino base layers, underwear and T-shirts. Great for entry-level wearers or building a full Merino layering system.

Other Trusted Brands for Merino Menswear

• John Smedley – British-crafted fine Merino knitwear

• Reiss – Clean, slim Merino half-zips and layering pieces

• Sunspel – Luxury Merino wool polos and lightweight sweaters

• Ralph Lauren – Merino jumpers with prep appeal and rich colour

• Hugo Boss – Fitted knits, quarter zips and office-friendly Merino basics

Style Tips

• Size slim if layering under tailoring, or size up slightly for comfort wear

• Use Merino T-shirts as layering foundations beneath overshirts or jumpers

• Pair neutral tones with contrast textures (denim, leather, cord)

• Use collarless styles for cleaner lines in minimalist outfits

Tellar.co.uk: Merino, Sized Right

The fit of Merino matters — too loose, it bags; too tight, it clings. At Tellar.co.uk, we help you get it right — then match your size across every Merino piece in your wardrobe.

• Use our measuring guide for perfect Merino fit

• See your Merino size by brand

• Read more on layering, fabrics and wardrobe building

Merino is smart, sustainable, and built to last — if you size it right.

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