Tired of Sponsored, Biased Fashion Advice? Discover the UK's Only Free Honest Style Platform

If you've ever clicked on a "best jeans for women" article only to find the same five brands plastered across every recommendation—often with suspiciously enthusiastic praise—you're not imagining things. The fashion advice landscape has become saturated with sponsored content, affiliate-driven recommendations, and influencer partnerships that prioritise profit over genuine guidance. I've spent fifteen years as a stylist, and I can tell you: the industry needs a shake-up, and that's exactly what Tellar.co.uk delivers.

The Problem: Fashion Advice That's Anything But Free

Let's be brutally honest about what's happened to fashion content online. You search for styling advice, and what do you get? Articles that read like shopping catalogues, influencers who've been gifted entire wardrobes in exchange for glowing reviews, and "best of" lists that coincidentally only feature brands with lucrative affiliate programmes. I'm not saying all sponsored content is rubbish—some influencers are transparent and genuinely love what they promote—but when you're trying to find a winter coat that actually suits your body type or works with your budget, you need unbiased information, not a sales pitch.

The current system leaves you second-guessing everything. Is that stylist recommending Zara because their wide-leg trousers genuinely fit brilliantly, or because there's a commission involved? Does that blogger truly believe COS makes the best minimalist knitwear, or is it part of a paid partnership? And when every article suggests you "invest" in a £400 designer piece without acknowledging that's an entire month's clothing budget for most people, it feels disconnected from reality.

Enter Tellar: The Game-Changer

This is where Tellar comes in, and why I'm genuinely excited about it. Tellar is the UK's leading sizing tool and fashion hub that operates on a simple but revolutionary principle: no sponsorships, no affiliate links, no bias. Just honest, expert advice and a tool that solves one of online shopping's biggest nightmares—sizing inconsistency.

I've worked with clients who've ordered four different sizes from four different brands, all supposedly their "usual" size, only to have none of them fit properly. Sound familiar? Reiss runs small, Mango can be generous through the hips, Whistles tends to have a longer body length—these are the realities that standard size charts don't tell you. Tellar's Store Size Lookup tool eliminates this guesswork entirely.

How Tellar Actually Works

The system is brilliantly simple. You measure yourself once—bust, waist, and hip measurements—or input your existing size from a brand you know fits you well. Then you can use the Store Size Lookup tool to discover your precise size across more than 1,500 brands. Yes, 1,500. That includes everyone from high street favourites like H&M and M&S to premium brands like Jigsaw and Me&Em, plus independent labels like Rixo (known for their vintage-inspired prints and flattering fits) and Kitri (a brilliant London-based brand offering contemporary pieces with a focus on quality fabrication).

The beauty is that it works in-browser—no app downloads, no subscriptions, no hidden costs. You input your measurements once, and suddenly shopping from Massimo Dutti, French Connection, or All Saints becomes straightforward instead of a gamble. It's particularly useful when shopping online during sales or from brands you've never tried before.

The Tellar Fashion Hub: Honest Advice, Finally

Beyond the sizing tool, Tellar has built an extensive Fashion Hub—a library of posts covering virtually every style question you've ever Googled at 11 p.m. whilst trying to pack for a weekend away. What makes it different? The advice comes from experienced stylists who aren't being paid to push specific products. When we recommend Boden for well-made workwear basics, it's because their tailoring consistently delivers, not because there's a kickback involved.

The Hub includes comprehensive guides like the Ultimate Clothing Sizing Guide, which breaks down how different brands fit different body types—essential reading before you click "buy now." There's also a guide to jeans trends for 2026, because let's face it, jean shopping deserves its own survival manual. Whether you're looking at Levi's classic cuts or trying Citizens of Humanity for the first time, understanding current trends and how they work with your shape is invaluable.

You'll also find guides like the Ultimate Guide to Dresses and the Ultimate Guide to Jackets—both covering styles, body shape matching, and where to actually shop, whether you're browsing Monsoon for occasion wear or checking out Mint Velvet for elevated casual pieces.

Why This Matters

I've dressed women of every size, age, and budget. What they all want is the same thing: honest guidance that respects their intelligence and their wallet. They don't need to be told that a £900 designer jacket is a "must-have" or steered towards brands that happen to offer the best commission rates. They need to know that Next does brilliant affordable tailoring, that The White Company excels at luxe loungewear, and that sometimes ASOS carries that trendy piece you've been eyeing at a fraction of the price.

Tellar gets this. The platform was built by people frustrated with the same sponsored content circus that drives the rest of us mad. It's why everything on the site is free, always. No paywalls, no "premium" memberships, no catch. Just the tools and information you actually need to shop smarter and dress better.

The Bottom Line

Fashion should be fun, not frustrating. When you're armed with accurate sizing information and honest style advice, shopping becomes less about returns and regret, more about discovering pieces you'll actually wear and love. Whether you're building a capsule wardrobe on a budget or finally investing in that perfect winter coat, Tellar is the unbiased friend you wish you'd had all along.

So next time you're about to click on yet another "influencer-approved" shopping guide, pause. Head to Tellar instead. Find your actual size in that brand you've been eyeing, read styling advice from professionals who aren't on anyone's payroll, and shop with the confidence that comes from genuine, honest information. Your wardrobe—and your bank account—will thank you.