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Topshop Sizing Guide: Does It Run small?

Author: Stylist at TellarDate: 2025

Topshop sizing doesn't run big – in fact, it tends to run small, meaning most shoppers need to size up from their usual size for the perfect fit. As someone who's been styling clients for over a decade, I've seen countless fitting room frustrations with this beloved high street brand, so let me break down exactly what you need to know about navigating Topshop's sizing.

The Truth About Topshop Sizing

Since ASOS acquired Topshop in 2021, the brand has maintained its reputation for slightly smaller sizing compared to other high street retailers. In my experience, about 70% of my clients need to go up a size from their usual fit, particularly in tailored pieces and fitted tops.

The sizing inconsistency is what catches most shoppers off guard. You might be a size 10 in their jersey dresses but need a 12 in their structured blazers. It's this unpredictability that makes Topshop both exciting and exasperating to shop.

Category-Specific Sizing Advice

Jeans and Denim

Topshop jeans generally run true to size in the waist, but can be tight through the thighs and hips. I recommend going with your usual size but be prepared to size up if you have curvier hips. Their high-waisted styles tend to run smaller than their mid-rise options.

Tops and Blouses

This is where sizing gets tricky. Jersey and viscose tops often run larger, whilst structured shirts and blouses typically run small. Always check the fabric composition – anything with stretch usually fits true to size or slightly big.

Dresses

Fitted bodycon dresses almost always run small, whilst shift and smock dresses can be generous. I tell my clients to size up for anything that hugs the body and stick to their usual size for flowy styles.

Shopping Strategies for Perfect Topshop Fits

When shopping online, I always recommend checking the model's size and measurements listed on each product page. Pay attention to customer reviews – they're goldmines of sizing information. If you're between sizes, go larger rather than smaller.

High Street Alternatives with Better Sizing Consistency

If Topshop's unpredictable sizing frustrates you, here are my go-to alternatives:

COS – Minimalist Scandinavian brand with excellent size consistency and quality basics that rival designer pieces. Their sizing runs slightly large, perfect for a relaxed fit.

Mango – Spanish retailer offering trend-led pieces with more reliable sizing than Topshop. Their tailoring is particularly impressive for the price point.

Zara – Fast fashion giant with European sizing that tends to run small but consistently so. Once you know your Zara size, you can shop with confidence.

H&M – Swedish brand with accessible pricing and increasingly sustainable options. Sizing varies by collection but generally runs true to size.

Reiss – Premium high street brand offering sophisticated pieces with excellent fit consistency. Investment pieces that truly last.

Whistles – Contemporary brand with beautiful tailoring and consistent sizing. Perfect for elevated workwear and weekend pieces.

Jigsaw – British brand known for quality fabrics and timeless designs. Sizing runs generous, perfect for a comfortable yet polished look.

Unique Brands Worth Discovering

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Ganni – Danish brand creating playful, feminine pieces with exceptional attention to fit and quality. Their sizing charts are remarkably accurate.

Stine Goya – Copenhagen-based label offering colourful, print-heavy pieces that celebrate individuality. Consistently true to size with European measurements.

Premium and Luxury Options

For premium alternatives, Max Mara offers impeccable tailoring with Italian sizing expertise, whilst Isabel Marant delivers that effortless Parisian chic with consistent European sizing.

In the luxury sphere, Celine and The Row offer precision-cut pieces where every size chart measurement is meticulously accurate.

My Final Fitting Room Tips

Never assume your Topshop size remains consistent across their collections. Always measure yourself before ordering online, and don't hesitate to order two sizes if you're unsure – their returns policy makes this risk-free.

Remember, sizing is just a number. Focus on how pieces make you feel and look, not the label inside. A well-fitted size 12 always looks better than a size 10 that's too tight.

Take the Guesswork Out of Sizing with Tellar

Tired of sizing confusion across different brands? tellar.co.uk is the UK's leading sizing tool that matches your body measurements to over 1500 brands instantly. Never look at another confusing size guide again!

How Tellar Works:

  1. Measure once using your bust, waist, hip measurements or existing brand size
  2. Use the Store Size Lookup tool at tellar.co.uk to get your precise size in any brand – COS, Reiss, Everlane, Arket and hundreds more
  3. Always free with no downloads needed – works perfectly in your browser

Explore Tellar's Fashion Hub – a treasure trove of styling advice from our expert stylists. Honest, unbiased, and completely free guidance on everything from fit to styling tips.

Helpful Resources:

Visit tellar.co.uk to start your perfect fit journey today!

Remember, the perfect outfit starts with the perfect fit. With the right tools and knowledge, shopping becomes a joy rather than a guessing game.

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Topshop Sizing Guide: Does It Run small?