Universal Thread Target Clothing Sizing: Does It Run Big?

Universal Thread sizing varies significantly by item type, with jeans typically running large (requiring you to size down 1-2 sizes), whilst tops and dresses tend to run slightly small. After testing dozens of pieces from Target's affordable fashion line, I'm here to give you the complete sizing lowdown that'll save you multiple return trips.

As someone who's spent countless hours in Target changing rooms over the past few years, I've become somewhat of an expert on Universal Thread's sizing quirks. This budget-friendly line launched in 2018 with the promise of inclusive, well-fitting denim and basics, but the reality is rather more complex. Let me walk you through exactly what to expect.

The Jeans Situation: Definitely Size Down

Here's where Universal Thread gets tricky – their jeans consistently run large. I typically wear a size 10-12 in most brands, but in Universal Thread jeans, I need an 8 or sometimes even a 6. The loose, boyfriend-style cuts compound this issue, creating a relaxed fit that can look sloppy if you stick to your usual size.

The high-rise and mid-rise styles particularly benefit from sizing down. I've found their stretch denim has excellent recovery, meaning it bounces back to shape after wearing rather than sagging out. However, the waistbands can gap at the back if you don't get the sizing right.

Tops and Dresses: A Mixed Bag

Universal Thread tops are where things get inconsistent. Basic tees and tanks generally run true to size, but anything with a fitted bodice or structured silhouette tends to run small. If you're busty, definitely size up in button-downs and fitted tops. Their jersey dresses usually fit as expected, but watch out for those gauzy, flowing fabrics – they can shrink dramatically after washing.

I've noticed their crop tops run particularly small through the chest and arms. As someone who prefers a more relaxed fit, I always size up in these styles.

Footwear: Half Size Up Is Your Friend

Universal Thread shoes consistently run about half a size large. Their mules and slide sandals are particularly generous in sizing. I'd recommend trying them on in-store if possible, as the fit can vary between different shoe styles.

Quality and Construction Considerations

Whilst we're discussing sizing, it's worth noting that Universal Thread's quality has improved significantly since launch. The denim feels substantial and holds its shape well, though some of the more trend-focused pieces can feel flimsy. For the £20-35 price point, the construction is generally solid.

My Professional Styling Tips

Always check the fabric content before purchasing. Cotton-rich blends tend to run truer to size, whilst synthetic fabrics can be unpredictable. When shopping online, order two sizes in jeans – you'll almost certainly want the smaller size. For tops, if you're between sizes or prefer a relaxed fit, size up.

High Street Alternatives

If Universal Thread's sizing inconsistency frustrates you, here are my tried-and-tested alternatives at similar price points:

ASOS offers incredibly consistent sizing across their own-brand pieces, with detailed size guides that actually work. H&M provides excellent basics at comparable prices, though their jeans tend to run small rather than large. Zara delivers more sophisticated cuts with reliable European sizing. Mango creates beautifully tailored pieces that flatter various body types. COS offers minimalist designs with premium feel at mid-range prices. Next provides classic, well-fitting staples that wash beautifully. M&S delivers excellent quality basics with their improved fits and sizing consistency.

For something more unique, I adore Wolf & Badger for their curated selection of independent designers, and Nobody's Child for their vintage-inspired pieces with modern fits.

Premium Picks

If you're willing to invest a bit more, Everlane offers superior quality basics with transparent sizing information. Madewell remains the gold standard for denim fit and quality. Reformation creates sustainably-made pieces with flattering cuts.

Luxury Investment Pieces

For special occasions, Frame Denim creates impeccably fitting jeans that last for years. Citizens of Humanity offers premium denim with consistent sizing across styles. Ganni delivers playful yet sophisticated pieces perfect for building a statement wardrobe.

The Bottom Line

Universal Thread can be brilliant value if you navigate the sizing correctly. For jeans, always size down. For tops, consider your preferred fit and bust size. And remember – when in doubt, the changing room is your best friend.

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Because life's too short for ill-fitting clothes!