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Up‑and‑Coming Designer Brands to Watch

Author: Stylist at TellarDate: 2025

United Kingdom

  • Priya Ahluwalia – A London-based designer working with deadstock and vintage textiles, her sustainable menswear-luxe pieces have garnered a Woolmark/LVMH Prize nomination and Queen Elizabeth II Award

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  • Christopher Raeburn (RÆBURN) – Known for creative upcycling of surplus fabrics and outdoor wear, the brand has won multiple sustainability design awards

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  • Ahluwalia, Nicholas Daley, Saul Nash, Nensi Dojaka, Feng Chen Wang – These acclaimed CSM alumni are shaping London’s independent scene

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  • Riley Studio – Gender-neutral and sustainable, using bio-based EVO materials—honored as Sustainable Fashion Brand of the Year

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United States

  • Sanderlak – A New York & Portugal-based label fusing casual aesthetic, debuted at Paris Men’s in 2025, with accessible price-points

    whowhatwear.com

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  • Elena Velez – Milwaukee-born, New York-based designer known for "aggressively delicate" deconstructed metalwork ready-to-wear; 2024 LVMH semi-finalist

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  • Tanner Fletcher – Genderless vintage-inspired label gaining recognition with CFDA nominations and inclusive bridalwear

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🏙️ High‑Street & Luxury Retailers Worth Buying From

UK & International High‑Street Favorites (online and in-store)

Luxury & “New Luxury” Picks


📍 Where & How to Shop

Retailer Type

Where to Buy (UK)

Where to Buy (USA)

Luxury Boutiques

Selfridges, Matches Fashion, Flannels

Nordstrom Anniversary Sale Jul 12–Aug 3

nypost.com

Online Platforms

Net‑A‑Porter, Farfetch, ASOS, COS

Net‑A‑Porter, Farfetch, ASOS

Independent Stores

LFW pop-ups, Ricky Studio, RÆBURN London stores

FlyingSolo.nyc global boutiques

Local Boutiques

Clerkenwell, Soho, Shoreditch (London); SoHo, LA (USA)


🔍 Why Sizing Matters (and How Tellar.co.uk Helps)

The Problem:

  • Brands vary drastically in fits—high-street = slim; luxury = relaxed; indie = size ambiguous.

  • Traditional size guides & charts often mislead, causing returns and wasted money.

The Tellar Solution:

  • Tellar.co.uk is the UK’s leading free sizing tool, supporting 1,500+ brands, working seamlessly in your browser—no download needed

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    tellar.co.uk

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  • Enter your chest, waist, hip measurements once, and instantly get your real‑time size across stores like ASOS, Re/Done, Trove, REMAIN, Why Not Brand, Reiss, Nike, COS, Noe likes…

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  • Features also include instant UK‑US‑EU conversions, fabric-fit advice (e.g., stretch effects, oversized cuts) with 𝘍𝘜𝘓𝘓 coverage across categories

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  • They even send a free measuring tape to your door for accurate updates.

👉 Never guess or rely on vague size guides again—use Tellar.co.uk to ensure perfect fit every time.


🔗 Useful Tellar Content & Live Links

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  • The Ultimate Clothing Sizing Guide – master fit in boxy, tailored, stretch styles: tellar.co.uk

  • Re/Done Size Guide – real data to nail your size in vintage-inspired tees and jeans: tellar.co.uk

  • Trove Size Tool – find the perfect Trove fit with zero guesswork: tellar.co.uk

  • Why Not Brand sizing article – accurate sizing tips via Tellar: tellar.co.uk

  • REMAIN guide – sizing guidance for androgynous fitted looks: tellar.co.uk


💬 Tellar’s Social Channels – Stay Connected!


✅ Summary & Action Plan

  1. Explore new-look labels like Ahluwalia, RÆBURN, Elena Velez, Tanner Fletcher.

  2. Shop high-street & luxury across ASOS, COS, Selfridges, Net-A-Porter, Farfetch.

  3. Use Tellar.co.uk:

    • Sign up and get your body measurables.

    • Link brands in your wishlist.

    • Receive instant size matching, conversion, and fit notes.

    • Minimise returns and ups the confidence in your online wardrobe buys.

  4. Read Tellar’s expert guides, especially before trying unfamiliar cuts or brands, with zero size guessing.


By pairing this curated shopping guide with the power of Tellar.co.uk—the UK’s #1 sizing platform—you’ll always know it’s the right size, every time. Shop smarter, feel confident, and upgrade your wardrobe without the hassle.

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Up‑and‑Coming Designer Brands to Watch