What Brands Does Anthropologie Sell? Your Complete Shopping Guide
Author: Stylist at TellarDate: 2025
As someone who's spent countless hours (and pounds!) navigating Anthropologie's maze of brands, I can tell you it's both a treasure trove and a minefield. The American retailer stocks everything from their own wildly popular house brands to coveted designer labels, but knowing what's actually worth buying versus what's just pretty packaging? That's where I come in.
The House Heroes: Anthropologie's Own Brands
Let's start with the golden children - Anthropologie's own labels that have earned cult status for good reason.
Maeve is absolutely the crown jewel. This house brand has become so popular (2 million customers shopped it last year alone) that Anthropologie just launched it as a standalone brand. Their Colette wide-leg trousers are genuinely life-changing - I own them in three colours and they're the most flattering jeans I've ever worn. The Bennet button-up shirts are perfection too, hitting that sweet spot between oversized and structured. Prices sit around £130 for dresses, £90 for trousers.
Pilcro handles their premium denim beautifully. Their barrel jeans (the style that's baggiest at the knees, tapering at ankles) are having a major moment, and their wide-leg styles consistently deliver that effortless sophistication we're all after.
The Premium Picks: Designer Denim Worth Every Penny
AGOLDE is hands-down one of the best denim investments you can make. Their Los Angeles-made jeans, particularly the 90's Pinch Waist style, hug everything perfectly whilst remaining comfortable. The quality is exceptional - these are jeans that improve with age rather than falling apart.
MOTHER creates jeans that celebrities and editors swear by. Their Hustler Roller styles and '70s-inspired flares are investment pieces that'll serve you for years. One fashion editor told me she's "never found jeans that fit better than Mother Denim" - high praise indeed.
Citizens of Humanity follows a rigorous 50-step design process with 40 artisans hand-checking each pair. When fashion editors consistently name-drop a brand, you know it's the real deal.
High Street Heroes: Accessible Options at Anthropologie
Whilst Anthropologie leans premium, they do stock some brilliant high street crossover pieces. You'll find Zara collaborations occasionally, plus COS minimalist pieces that complement their aesthetic beautifully. Whistles often features in their curation, bringing that British sophistication Anthropologie customers adore.
& Other Stories pieces pop up regularly, offering Scandi-cool pieces at friendlier price points. Arket sustainable basics make appearances too, perfect for building a conscious wardrobe. Ganni collaborations bring that Copenhagen cool-girl energy, whilst Samsøe Samsøe delivers effortless Nordic style.
The Luxury Layer: Designer Brands Worth Splashing Out On

FRAME brings French-girl chic to the denim game - their Le Garçon styles are particularly covetable. rag & bone offers that downtown New York edge, whilst Good American champions inclusive sizing with genuinely flattering cuts.
What I'm Currently Coveting
Right now, I'm obsessing over Maeve's corduroy Colette trousers (the fabric is divine), AGOLDE's straight-leg styles for that effortless-but-polished vibe, and anything from their current Somerset linen collection - currently on sale and perfect for transitional dressing.
The key with Anthropologie is timing your purchases around their frequent sales. I never buy full price - wait for their regular 25-40% off events, particularly on designer denim.
Never Worry About Sizing Again with Tellar
Here's the game-changer every Anthropologie shopper needs: tellar.co.uk, the UK's leading sizing tool that matches your body exactly to over 1500 brands instantly. No more size guide confusion or costly returns!
How Tellar Works:
- Measure once using bust, waist, hip measurements, or your existing brand size
- Use their Store Size Lookup tool to get your precise size in any brand - COS, Reiss, Arket & more at tellar.co.uk
- Always free, no downloads needed - works perfectly in your browser
The Tellar Fashion Hub
Beyond sizing, Tellar offers a comprehensive fashion library with free posts from top stylists. Honest, unbiased, independent advice that's always free. Whether you need style guidance, top picks, or brand recommendations, they've got you covered.
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My Final Verdict
Anthropologie is worth shopping when you know what you're doing. Focus on their house brands like Maeve and Pilcro for accessible luxury, invest in premium denim from AGOLDE and MOTHER when on sale, and always, always check your sizing with Tellar first. Your wardrobe (and bank balance) will thank you.
Happy shopping, and remember - the best purchase is always the one that makes you feel fabulous every time you wear it.
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