What Is Sizing Like at Maisie Wilen? An Honest Stylist's Guide

By Ella Blake — Fashion Stylist | Tellar Fashion Hub — Always honest, unbiased & unsponsored

Maisie Wilen runs small — if you're caught between two sizes, size up, especially in their stretch jersey and knit pieces where the fit is designed to be body-close rather than forgiving. I learned this the hard way ordering a medium in one of their spiralled knit dresses and spending a slightly undignified evening trying to wrestle it off after dinner out. Never again. The good news? Once you crack the sizing, this brand is genuinely one of the most interesting and wearable things happening in contemporary fashion right now.

The Brand in Brief

Maisie Wilen is an LA-based label founded by Maisie Schloss, who previously designed for Yeezy. The brand has a very distinct visual language — swirling prints, sculptural cuts, body-conscious silhouettes, and an almost holographic quality to some of their fabrics. It sits somewhere between art-school cool and genuine wearability, which is a combination that's harder to achieve than it sounds. Think of it as the brand you'd wear if you wanted to look like you'd stepped off a very stylish spaceship.

Their collections span dresses, tops, knitwear, and trousers — all leaning into that same form-fitted, print-heavy aesthetic. Pieces are designed to be noticed, not blended into the background.

How Maisie Wilen Sizing Works

Maisie Wilen uses US sizing and runs across XS through L in most styles, with select pieces available in XL. Here's what you need to know:

The brand runs small to true-to-size — the majority of customer reviews and press coverage flag that sizing is on the smaller side, particularly across the bust and hips.
Stretch jersey and knit styles have some give, but the aesthetic is intentionally fitted — don't factor the stretch in as breathing room.
Woven and structured pieces are the most size-sensitive; between sizes, always go up.
The waist tends to be the most generous part of the fit, so if you're fuller in the bust or hips, prioritise those measurements when selecting your size.

Maisie Wilen Size Guide: UK, EU & US Conversion

Maisie Wilen labels in US sizes. Use the table below to find your equivalent:

Tip: Measure over your natural bust, at the narrowest point of your waist, and at the fullest point of your hips. If your measurements sit at the top of a size bracket, size up.

What to Buy — and What to Watch Out For

The dresses are the hero pieces here — particularly the midi and mini knit styles. They're body-con by design, and that's exactly the point. If you're unsure about fit, go up one size; it still reads as intentional given the close-cut aesthetic of the brand.

Knitwear has the most stretch, so it's marginally more forgiving, but again: between sizes, upsize. I've styled these pieces on clients with fuller busts and always recommend going up — the fabric moulds beautifully once it's not under any strain.

Trousers and straight-cut bottoms are where precision matters most. Measure your hips carefully and check against the table above before ordering. These styles are cut with very little ease and can feel restrictive if you're between sizes.

Tops are generally the most forgiving category in the range, but if you have a larger bust relative to your waist, factor that in — the styling is intentionally close to the body.

My Stylist Verdict

Maisie Wilen is unapologetically a statement brand. You are not buying this for understated basics. But within that, the quality is impressive for a contemporary label — the prints hold, the fabric bounces back, and pieces look as good on the tenth wear as the first. I'd say it suits someone comfortable with fitted silhouettes who genuinely enjoys being the most visually interesting person in the room. If you're a UK 8–14 and love colour, texture, and something genuinely unlike anything else in your wardrobe — this brand is absolutely worth exploring.

My personal rule with Maisie Wilen: always buy it one size up from your instinct, and never buy it in a rush before an event without trying it first. Once it fits, though? Truly excellent.

If You Love Maisie Wilen, You'll Also Like These

Whether you're after a more accessible price point or something equally elevated, here are my picks across budgets:

High Street & Accessible:

Urban Outfitters — carries a solid edit of bold, print-forward contemporary pieces; size guide is well-regarded for consistency and their own-brand jersey styles are worth a look.
Topshop (via ASOS) — strong on body-con knit dresses and statement prints in a similar silhouette language; runs standard UK sizing so easier to navigate.
River Island — reliable for fitted jersey and knit styles with bold colour choices; sizing is generally true to UK standard.
ASOS — their contemporary own-brand range includes some Maisie Wilen-adjacent pieces; the free returns policy makes it a low-risk way to experiment with this kind of fit.
Zara — consistently strong on sculptural, form-fitting cuts; note that Zara also runs slightly small, so the same size-up advice applies here.
Mango — brilliant for elevated jersey pieces and interesting prints at accessible prices; their size guide is detailed and generally reliable.
All Saints — for the darker, edgier end of the Maisie Wilen aesthetic; their fitted knit and jersey pieces are excellent quality with true-to-UK-standard sizing.

Premium:

Reiss — elevated contemporary brand with a strong fitted dress offering and reliable, detailed sizing online.
Me&Em — British brand with beautiful colour and print work; slightly more relaxed fit but a similar eye for shape.

Luxury/Designer:

Rixo — London-based label with a similarly distinctive print identity; sizing is more generous and true to UK standard.
Jacquemus — for those who love the sculptural silhouette at a higher price point; also runs small, so the same logic applies.

Independent Picks — Two to Know:

Résumé Copenhagen — a brilliant Danish contemporary label doing extraordinary things with print and stretch knit; sizing is Scandinavian so tends to run a touch larger by comparison, which is a welcome change of pace.
Nazli Ceren — a New York-based independent working entirely in stretch jersey; the sizing charts are extremely detailed and the aesthetic sits directly alongside Maisie Wilen's visual world.

Stop Guessing Your Size — Use Tellar

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Plus, the Tellar Fashion Hub is a free library of honest, unbiased style posts from our team of stylists — covering brands, trends, body shape advice, and sizing guides for over 1,500 labels. Independent. Unsponsored. Always free.

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