What Is Sizing Like at Wednesday’s Girl?

TELLAR FASHION HUB — SIZING GUIDE

By Ella Blake — Senior Fashion Stylist & Founder | TellarAlways honest, unbiased, & unsponsored post

Wednesday’s Girl generally runs true to size on its signature smock and tiered dresses, but the fitted tea dresses, ruched-bust styles and bodycon pieces run small in the bust — if you’re a C cup or above, I’d size up one. Their cuts favour a small frame and a slightly cropped torso.

Right, let’s talk Wednesday’s Girl — because I have a real soft spot for this brand, and a slightly embarrassing story attached to it. A couple of summers ago I styled a client for her sister’s engagement lunch at a country pub in the Cotswolds. We’d agreed on a Wednesday’s Girl cherry-print midi with a ruched bust and puff sleeves, sourced via ASOS in her usual UK 12. It arrived two days before the event, she tried it on, and the bust was so tight she couldn’t zip the side. Cue a frantic next-day order in a 14, which fit perfectly. Lesson learnt — and one I now give every client before they so much as click “add to bag” on this brand.

So Who Is Wednesday’s Girl?

Wednesday’s Girl is a UK-based, trend-led label best known for its playful prints, pretty pastels, puff sleeves and floaty silhouettes. You’ll find it most easily through ASOS, with a smaller edit also stocked at New Look and a handful of multi-brand boutiques. It’s the brand I think of for cottagecore-leaning daytime dressing — garden parties, brunches, festival weekends, and that very particular print-on-print holiday wardrobe you put together for a long weekend in Mallorca.

Their pieces are affordable, fun, and unapologetically feminine. But because the brand is sold across multiple retailers and produced in batches, the sizing isn’t always perfectly consistent — which is why I always tell people to focus on the cut and fabric of the specific piece rather than blindly trusting your “usual” UK number.

The Sizing Breakdown by Style

Smock and Tiered Dresses

True to size, sometimes generous. These are the most forgiving piece in the entire range — the empire-line cut skims the bust and the gathered skirt does the rest.
If you’re between sizes, take the smaller. The volume of the skirt can swamp a smaller frame if you size up unnecessarily.
Watch the neckline elastic on the off-shoulder smocks — it can stretch out within a few wears, so don’t go up just to fit your bust.

Tea Dresses and Ruched-Bust Styles

Run small in the bust. This is the trip-up area. The ruched bust panel is cut for a B cup, so anything fuller needs the next size up.
The waist seam tends to sit high, which works beautifully if you’re petite but can feel a touch under-the-bust if you’re tall.
If you have broader shoulders, size up — the armholes are cut narrow.

Mini Dresses, Wrap Dresses and Bodycon

Run small to true to size. The cling-fit styles are intended to hug, so don’t panic if your usual size feels close — that’s the point.
Wrap dresses with tie waists are the most adjustable in the range. Stick to your usual.
The hip-skimming bodycons are cut for a 9-inch hip-to-waist drop. If your hips are proportionally fuller, size up.

Tops, Blouses and Co-Ords

Blouses and shirts run true to size with a slightly cropped length — sit them on the waistband of high-rise jeans and you’ll see the proportion they’re cut for.
Knitwear is on the slimmer side. The chunky balloon-sleeve jumpers look oversized in the imagery but are actually slim through the body.
Co-ord sets — size both pieces independently. The trousers can run a touch tighter than the matching top.

Wednesday’s Girl Curve

The Curve range runs from a UK 18 to a UK 26 and is, in my experience, more generously cut than the mainline.
The same smock dresses translate beautifully to Curve — same forgiving silhouette, longer hemlines.
For Curve tea dresses, the bust is still the area to watch — check the bust measurement on the size guide rather than going by dress size alone.

ELLA’S STYLIST TIP

If you’re unsure, pick the piece by fabric. Anything with stretch jersey or smocking will be forgiving. Anything in woven chiffon, satin or rigid cotton poplin needs your size getting right first time — there is no give whatsoever.

Who Wednesday’s Girl Really Suits

Honestly, it’s a brand for women who love a print, a puff sleeve and a feminine silhouette without paying designer prices. It’s ideal if you’re petite-to-medium in build, love daytime occasionwear, and want pieces that feel a bit different to the standard high street. If you favour minimal Scandi tailoring or sharp city looks, it won’t be your brand — this is romantic, whimsical, slightly retro dressing.

Where to Shop if Wednesday’s Girl Isn’t Quite Right

High Street Alternatives

Monsoon — the obvious sister-brand in spirit. Print-heavy, feminine, occasion-friendly, with a strong line in tiered midis.
Anthropologie — the print and embroidery work is exceptional. Pricier than Wednesday’s Girl but with a similar romantic eye.
Oasis — reliable for floral midis and printed wrap dresses. Slightly more tailored cuts.
Warehouse — particularly strong on smock dresses and printed cotton midis. Good quality for the price.
Hush — the boho-leaning option, with painterly prints and easy-fit silhouettes. Lovely for holidaywear.
Joules — for the country-garden version of the Wednesday’s Girl aesthetic. Great prints, slightly more grown-up cuts.
Boden — the most polished option. Their printed tea dresses are an absolute classic and the sizing is famously consistent.
Whistles — if you want the prints with sharper tailoring. Worth investing in for occasionwear you’ll keep for years.

Premium Picks

Reformation — the cooler, LA-influenced version of feminine. Vintage-inspired mini and midi dresses with brilliant prints.
& Other Stories — consistently produces the prettiest printed dresses on the premium high street. Particularly good for puff-sleeve blouses.

Luxury & Designer

Rixo — British, prints-first, and the closest aesthetic match in the designer space. Worth the investment for special occasions.
Cecilie Bahnsen — the dreamy Danish label that took the smock-dress silhouette to couture-level. The print on print is unmatched.

Two Independent Picks Worth Knowing

Damson Madder — an East London indie brand with playful prints, joyful silhouettes and a real sustainability story. Beautifully made cotton midis and oversized shirts.
Sister Jane — the Notting Hill label that does romance better than almost anyone. Puff-sleeve smocks, bow-tie blouses, embroidered minis — it’s exactly the Wednesday’s Girl mood, several rungs up.

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