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What’s My Clothes Size at TOAST? Does TOAST Run Big or Small?

Author: Stylist and brand team at Tellar

Date: 2025

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What’s My Clothes Size at TOAST? Does TOAST Run Big or Small?

TOAST is beloved for its timeless, arts-and-crafts aesthetic—think natural fibres, handwoven textiles, relaxed silhouettes, and quiet luxury. Whether you’re shopping for a linen smock dress, oversized wool coat, or artisanal shirt, TOAST is known for thoughtful design with a sustainable conscience.

But if you're new to the brand or shopping online, one key question arises:

Does TOAST run big or small?

And how do you find your perfect size—especially when fit and shape vary across collections?

This guide breaks down how TOAST sizing works by garment type and introduces Tellar.co.uk, the UK’s leading free sizing tool that calculates your correct TOAST size in real time based on your exact measurements.


Does TOAST Run Big or Small?

TOAST generally runs large, especially in its most iconic styles—oversized shirts, smock dresses, cocoon coats and relaxed-fit trousers.

The brand is built around comfort, movement and natural shape, so many garments are designed with ease and flow in mind rather than close tailoring. That said:

  • Fitted bodices or structured trousers may run true to size or small

  • Smocks, boxy tops and oversized knits tend to be roomy and forgiving

  • Waistless or A-line silhouettes often don’t follow standard size expectations

If you prefer a more tailored fit or are between sizes, it's common to size down in tops and dresses.


What Makes TOAST Sizing Different?

1. Deliberate Ease

TOAST favours volume, softness and relaxed structure. Oversized is not a trend for them—it’s core to their brand DNA.

2. Natural Fibre Fabrics

Most pieces are made with:

  • Organic cotton

  • Linen

  • Boiled wool

  • Hemp

  • Handwoven blends

These are often rigid fabrics with no stretch, so while the fit may be generous, there’s little give if you’re tight in certain areas.

3. Unstructured Patterns

You’ll rarely see darts, nipped waists or sharp tailoring at TOAST. Fit is created through:

  • Boxy cuts

  • Dropped shoulders

  • Cocoon sleeves

  • Longline hems

This makes accurate sizing hard to determine without trying it on—or using a tool like Tellar.co.uk.


TOAST Fit Overview by Garment Type

Garment Type

Fit Behaviour

Tellar Sizing Tip

Smock & shirt dresses

Oversized, wide cut

Size down for neater shape

Linen trousers

Wide leg, elasticated

Stick to size or size down if petite

Shirts & tunics

Boxy, loose

Size down unless layering

Wool coats & outerwear

Cocoon or drop-shoulder

True to size (roomy by design)

Fitted skirts (e.g. denim)

Structured waist

Size up for hip/waist comfort

Jersey knits & ribbed tops

True to size, stretch

Stick to size or size down for close fit


TOAST Size Chart (UK)

UK Size

Bust (cm)

Waist (cm)

Hips (cm)

6

80

63

88

8

84

67

92

10

88

71

96

12

93

76

101

14

98

81

106

16

103

86

111

18

108

91

116

While useful, this chart doesn’t reflect TOAST’s distinctive approach to shape and volume. A size 12 smock dress will not fit the same way as a size 12 cord skirt—yet both use the same baseline chart.

That’s where Tellar.co.uk makes the difference.


Tellar.co.uk: Your Real-Time Size Tool for TOAST

Tellar.co.uk is the UK’s most accurate free sizing tool. It uses your actual bust, waist and hip measurements to tell you what TOAST size you should buy—by garment type, fit, and fabric.

Whether it’s an oversized tunic or a structured wool skirt, Tellar helps you shop with confidence, avoiding costly returns or incorrect fits.


How It Works

  1. Visit www.Tellar.co.uk

  2. Create your free profile

  3. Enter your bust, waist and hips (in cm or inches)

  4. Select TOAST from the brand dropdown

  5. Instantly get your size for tops, dresses, trousers, knits and more

Once you’ve set it up, Tellar works instantly for TOAST and 1,500+ other brands.


Why Tellar Is Ideal for TOAST

✅ Recognises Garment Volume

Tellar knows that a TOAST linen tunic fits differently from a wool midi skirt—and adjusts size accordingly.

✅ Matches by Proportion

If you have curvier hips or broad shoulders, Tellar recommends sizing for the most relevant body area.

✅ Adapts for Fabric

Rigid denim? Floaty linen? Stretch jersey? Tellar takes it all into account.

✅ One-Time Setup

Enter your measurements once and get sizing accuracy across 1,500+ brands.

✅ Free Forever

No fees, no subscriptions, just accurate results—every time.


Example: UK Size 12 Customer

Measurements:

  • Bust: 91cm

  • Waist: 74cm

  • Hips: 101cm

Tellar might recommend:

  • TOAST linen smock dress: UK 10 (generous fit)

  • TOAST wide-leg trousers: UK 12

  • TOAST boiled wool coat: UK 12 (roomy but designed that way)

  • TOAST denim skirt: UK 14 (structured waist, no stretch)

Every size comes with a brief explanation—so you always know why.


Not Just for TOAST

Once you’ve saved your profile, Tellar also works across:

  • Boden

  • Seasalt

  • Brora

  • Baukjen

  • Whistles

  • Me+Em

  • Rixo

  • Sézane

    …and 1,500+ UK and global brands


Final Thoughts

TOAST sizing runs large in most cases, especially in oversized dresses, boxy shirts, and relaxed knits. However, structured or waist-fitted garments may run true to size or snug—especially in fabrics like denim, wool or poplin.

Rather than guessing or over-ordering, use Tellar.co.uk to get your accurate size in real time, based on your unique body measurements and the exact cut of each piece.


“Find your size in 1,500+ brands real-time. It’s Free & Easy.”


Try it now:

👉 Create your free profile

👉 Log in anytime to view your TOAST size instantly

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