Why Clothing Sizes Vary – and the Solution That Finally Fixes It

Why Clothing Sizes Vary – and the Solution That Finally Fixes It

Clothing sizes are anything but standard. A size 12 in one brand can feel like a size 8 or 16 in another — because there’s no universal sizing system. Each brand defines fit based on its own customer base, design ethos, and even psychological tactics like vanity sizing.

For consumers, this inconsistency creates real friction:

• Uncertainty while shopping

• Frequent returns (over 60% of fashion returns are size-related)

• A fragmented, frustrating purchase journey

At Tellar.co.uk, we’ve built a free, B2C sizing platform that removes the guesswork entirely. One-time setup. Instant answers. Real results.

Here’s how it works:

– Enter your measurements once (chest, waist, hips)

– We match you to your correct size across 1,500+ brands

– See your size instantly for each store — with no need to consult size charts

Tellar.co.uk isn’t owned by any retailer. We’re fully independent, built for consumers. Whether you're shopping at Zara, Reiss, Mango, COS, or ASOS — your accurate size is just one click away.

It’s precise, practical, and completely free.

🔗 Create your profile

🔗 Already know your size in one brand? Start here

Why it matters:

Reduces returns
Speeds up decision-making
Creates a seamless experience for the modern shopper

🔹 Instagram: @Tellarsizing

🔹 Twitter: @TellarSizing

🔹 Facebook: TellarSizing

🔹 Pinterest: TellarUK

Tellar.co.uk — The UK’s Leading Sizing Tool.

One profile. 1,500+ brands. Real-time answers. No more guesswork.